Responsive web design is a method for creating websites that work properly on all devices like smart phones, Desktop PC’s and Tablets. Mobile first is the the way of the future.
Business access has been transformed over the past few years to increasingly higher demand from mobile users creating a higher need through mobile apps and browsers. Higher traffic streams are apparent through various monitoring tools we use to measure web traffic.
This trend is happening across all mobile apps and websites, the implication is now to take a serious look at what the "mobile first" world looks like. We have been converting many of our clients to responsive or mobile friendly websites to be visited, searched and found on all devices.
When creating a standard website it is possible to see the website on these devices but most of the time the text and menus are so small it’s difficult to read or select items, what a responsive website does is identify your screen size and adjust the elements so that they are easily view-able on all devices.
RESPONSIVE WEB DESIGN, is a single website with clever code that re-sizes to fit the size of your screen. The site doesn't alter in content, the content that you wish to see on your desktop will also be seen on the mobile device in a readable and easy to use format.
Why? In recent research over 90% of internet access in south Africa is done through mobile devices, which is self explanatory, the majority of our population does not have internet access through fixed line networks but mobile data access is available almost anywhere in South Africa including some of the most rural areas.
Previously we would have two websites, a mobile site and a standard website which does not re-size to screen size. So if you access the website with your mobile device it would be directed - through some code - to the mobile site. This means that you would need to design and maintain two sites, which does incur extra cost and double the time. More often than not the one gets forgotten about and eventually becomes outdated.