SEO - Website Design
SEO Website design optimized for search engines.
Every one wants their website to be number one on Google or any of the other search engines, but this does not happen that easily.
Google is by far the best search engine and has laid the foundation for website designers to ensure that their website can reach number one provided they meet certain requirements. These requirement ensure that Google indexes the correct information for any particular site.
Some basic rules that can make your site feature on the top of Google;
Site popularity- If your site has links to it from highly ranked sites Google sees this as a good referral to give their visitors. Good referrals work by page rank, a page rank of 10 is excellent not even Google has a page rank of 10. Up to page rank of 4 is average and 5 to 7 is good above that is excellent.
On page SEO- This is where the designer plays a big role. Firstly all meta tags must be different for each page and relative to the page content.
Images must be named and alt tags added relevant to the image.
Google is by far the best search engine and has laid the foundation for website designers to ensure that their website can reach number one provided they meet certain requirements. These requirement ensure that Google indexes the correct information for any particular site.
Some basic rules that can make your site feature on the top of Google;
Site popularity- If your site has links to it from highly ranked sites Google sees this as a good referral to give their visitors. Good referrals work by page rank, a page rank of 10 is excellent not even Google has a page rank of 10. Up to page rank of 4 is average and 5 to 7 is good above that is excellent.
On page SEO- This is where the designer plays a big role. Firstly all meta tags must be different for each page and relative to the page content.
Images must be named and alt tags added relevant to the image.
Internal links must all work.
The correct use of heading tags must be implemented.
Content is king, good easy to read relevant content with the correct subject matter related to the meta tags, with a good balance of keyword use.Good URLs - don’t name your website after your company, name it after the products you want to promote i.e. www.webdesign.co.za is excellent for a web design company even if the companies name is Interon.
Competitive analysis - Compare you website with the top ten listed on Google and Endeavour to get your content to be better than theirs.
Don’t try and cheat the system- there is no easy way do it right from the start.
The correct use of heading tags must be implemented.
Content is king, good easy to read relevant content with the correct subject matter related to the meta tags, with a good balance of keyword use.Good URLs - don’t name your website after your company, name it after the products you want to promote i.e. www.webdesign.co.za is excellent for a web design company even if the companies name is Interon.
Competitive analysis - Compare you website with the top ten listed on Google and Endeavour to get your content to be better than theirs.
Don’t try and cheat the system- there is no easy way do it right from the start.
